Privacy Commitment

Data We Gather

We gather and manage various types of personal data.

2. Usage of Your Data

Your personal information is utilized for these purposes:

• Service Provision and Contractual Obligations:
  • We process and manage your vehicle rental bookings and agreements efficiently. This includes verifying your identity to confirm that you meet our rental criteria. Our team facilitates the collection and return of vehicles, ensuring a seamless experience. Additionally, we handle payment processing, deposits, and any associated charges with care and precision.
• Customer Engagement and Communication Practices:
  • Sending you booking confirmations and essential rental details. Addressing your questions and providing customer assistance. Informing you of any updates to our services or policies.
• Marketing Preferences and Data Usage:
  • We provide updates on promotions, newsletters, and service information based on your consent or legitimate interests. You can opt out at any time.
• Enhancing Services Through Legitimate Interests:
  • Evaluating website interactions to enhance user experience and operational efficiency. Gathering insights to refine our fleet offerings and service quality.
• Legal Obligations and Compliance for Car Rentals:
  • Meeting legal, regulatory, and tax obligations. Safeguarding against fraudulent activities and maintaining service integrity. Addressing conflicts and upholding our terms of service.

Information Sharing Practices

Sharing Your Data Responsibly

• Service Providers in Bow: We collaborate with third-party service providers, including payment processors and IT support. These partners are contractually bound to safeguard your personal data.

We do not share your personal information with third parties.

Data Protection Measures

At Bow, we prioritize the security of your personal data by employing a range of technical and organizational safeguards. These measures include encryption, stringent access controls, secure server environments, and regular security evaluations. While we strive to maintain high standards of protection, please be aware that no method of electronic transmission or storage is entirely infallible.

Data Retention Practices

At Bow Car Hire, we retain your personal information solely for the duration necessary to achieve the specific purposes for which it was collected, including compliance with legal and reporting obligations. The duration for which we hold different types of information may vary based on the nature of the data and the context in which it is processed.

Your Rights and Choices

Your Data Protection Rights in the UK

• Access to Your Personal Information: Access your personal data we have on file.

For inquiries regarding your rights, please reach out to us below.

Cookies and Tracking Practices

Bow's website utilizes cookies and similar technologies to improve your browsing experience, assess site traffic, and customize content. You can control your cookie settings through your browser preferences. Your privacy is important to us, and we are committed to ensuring that your data is handled responsibly.

Policy Modifications

We may revise this Privacy Policy from time to time to align with our operational practices or legal obligations. Any updates will be reflected on this page, accompanied by a new "Last Updated" date. We encourage you to periodically review this policy to stay informed about our privacy practices.

Contact Us

Contact Us for Privacy Policy Inquiries and Data Practices